Master Abrasives has confirmed its continued support for Daventry Town Football Club ahead of the forthcoming season, with the company once again maintaining its position as the club's ground sponsor and principal first-team shirt sponsor.

The partnership reflects a long-standing commitment to both the football club and the wider Daventry community. Master’s relationship with Daventry Town extends far beyond traditional sponsorship. Managing Director, Paul Batson, explains:

“Having been based in Daventry since 1967, we believe it is important to support the community that has supported our business and provided generations of talented employees. Much of our business is national and international, but supporting local initiatives is an important part of our role within the town. We’re looking ahead positively to the new season under new leadership.”

Over recent seasons, the company's involvement has included ground naming rights at the Master Abrasives Stadium, first-team shirt sponsorship, player sponsorship, pitch-side advertising and support for youth football. Master Abrasives has also continued to support community-focused initiatives arranged by the club.

As part of its ongoing commitment, Master Abrasives will continue its support during the coming season through stadium naming rights, first-team sponsorship and sponsorship of an Under-17/18 team, alongside its continued backing of community programmes linked to the club.

The company believes that local football clubs provide opportunities for people of all ages and backgrounds to participate in sport, develop skills and strengthen community connections. Supporting Daventry Town FC therefore aligns closely with Master Abrasives' wider commitment to giving back to the community that has supported the business for nearly six decades.

Master Abrasives wishes everyone at Daventry Town FC every success for the season ahead and looks forward to seeing the club continue to develop both on and off the pitch.

We're delighted to announce our sponsorship of our employee, Kiri King, for the upcoming season at Daventry Rugby Club, where she plays for The Valkyries DRFC Ladies Team.

Supporting our people both inside and outside the workplace is important to us, and we're proud to recognise Kiri's commitment, teamwork, and dedication through this sponsorship.

We wish Kiri and everyone at Daventry Rugby Club a successful season and look forward to following their progress throughout the year.